Like superscript, subscript or small caps, if your font file includes it. See if there are things you don’t need for your design. Use Wakamai Fondue, to see what characters, scripts and OpenType features are included in a font file.Jason’s tips on reducing web font file sizes are: Defining what bold or light means as a designer by making it exactly as thick as you want it to be.Typography for dark mode can be fine-tuned by making the weight slightly lighter.Optical sizing that will automatically adjust the text to the given size.Adding text animations and making typography alive.Some examples we share how you can use variable fonts (if the font provides it) are: They can bring a reduction in file size, but this is not the exciting part. Variable fonts are the new standard, but they don’t seem to be very creatively used, except for some fancy conference websites or other artsy stuff. This all results in making it harder for people to trust a website or find the information they need to make a purchasing decision. Really long lines, that are hard to follow.Tons of centered text, which is harder to read when it’s more two lines.Jason says the modern web shows many typographic challenges, because it’s not routine for web developers or UX designers to take a typography class. You can find it on Apple Podcasts and Spotify, or simply listen to it here: Talking PointsĠ6:40 – Load web fonts correctly, style fallback fontsġ8:15 – Adoption of Variable Fonts in 2022Ģ5:31 – How fonts change the personality of a UIģ3:55 – Jason’s job as a principle designer at ģ6:12 – Creative possibilities with Variable Fontsģ9:53 – Improving font loading performanceĤ6:19 – Progressive font downloading in the futureĥ3:00 – Goodbye Common typographic problems on the web Next to the video on YouTube, you can also listen to this episode audio only. Jason is sharing his learnings in talks, his blog and is also part of the W3C web font working group. I follow him since years on the topic of web typography and see him as someone at the intersection of design and technology. A brilliant answer to my mean closing question, “Comic Sans or Papyrus?” 😂.About the adoption of variable fonts in 2022.What effect bad web typography has on people.
About the most common typographic challenges on the web.What’s different with typography for screen design.From this easy going conversation, you’ll learn:
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